The Franchise Scale Up Show with Guy Coffey
Welcome to The Franchise Scale Up Show hosted by Guy Coffey. Guy is an entrepreneur, franchise veteran, and co-founder of a successful franchise brand.
Join Guy as he dives into real-world stories, strategies, and insights from inspiring entrepreneurs, industry experts, and thought leaders.
Discover actionable advice on launching, scaling, and sustaining a meaningful business while thriving in life. From solo episodes breaking down simple, effective strategies to candid interviews uncovering challenges, breakthroughs, and success secrets, this podcast is your go-to for honest, practical guidance.
Whether you’re just starting out or scaling to the next level, The Franchise Scale Up Show will empower you to build a business, and life, you love.
The Franchise Scale Up Show with Guy Coffey
What’s the Best Franchise to Buy? Here’s the Real Answer.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
After nearly 20 years in franchising — across fitness, beauty, and building and selling our own brand — I get asked one question more than almost anything else:
“If you were going to buy a franchise today, which one would you choose?”
The real answer?
It depends on who you are.
In this episode, I walk through how my wife Stephanie and I chose our first franchise in 2006, why we joined Anytime Fitness when it only had about 100 units, what attracted us to beauty franchising later, and the key questions you need to ask yourself before investing in any franchise opportunity.
Choosing a franchise isn’t just about Item 19 earnings or brand recognition.
It’s about fit, lifestyle, culture, and long-term alignment.
If you’re considering leaving corporate, investing in a franchise, or starting a new chapter — this episode is for you.
Franchising can absolutely change your life.
It changed ours.
But the magic wasn’t in picking “the hottest brand.”
It was in choosing a system that fit who we were, what we valued, and how we wanted to grow.
If you’re considering buying a franchise and want recommendations for solid professionals who can guide you through the process, feel free to reach out.
No commissions. No sales pitch.
Just clarity.
Connect with Guy Coffey:
LinkedIn: www.linkedin.com/in/guycoffey
Website: www.guycoffey.com
Instagram: @guycoffey
YouTube: @guycoffey